Clay launches Clay Workflows: visual graph orchestration with Sculptor and CLI
Clay Workflows is the company's new orchestration primitive: a visual graph of connected steps where a trigger starts the flow, each record moves through branches one at a time, and results write back to Audiences. Workflows can be built headlessly through the Clay CLI or conversationally via Sculptor; Clay's growth team replaced an 81-column table with a single workflow for product-led vs. sales-led routing, dedupe, outreach, and self-healing error monitoring.
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FAQWhat did Clay announce on AUG 18, 2026?
Clay Workflows is the company's new orchestration primitive: a visual graph of connected steps where a trigger starts the flow, each record moves through branches one at a time, and results write back to Audiences. Workflows can be built headlessly through the Clay CLI or conversationally via Sculptor; Clay's growth team replaced an 81-column table with a single workflow for product-led vs. sales-led routing, dedupe, outreach, and self-healing error monitoring.
What is Clay?
Clay enriches leads from dozens of data providers and uses AI agents to research accounts and draft personalized outbound at scale.
Where is the official source for this announcement?
It was published by Clay on AUG 18, 2026 via clay.com, the company's official channel. AgentMaps cites the primary source for every charted signal.